Rubeen is a French tennis club established with a rich history of providing excellent lawn tennis experience in a luxurious setting.

Rubeen is a French tennis club established with a rich history of providing excellent lawn tennis experience in a luxurious setting.

Problem: Rubeen needed a brand identity built from the ground up with no existing visual direction.

Objective: Establish a distinctive, ownable brand that communicates the right tone from day one.

Solution: Delivered a full brand identity , logo, colour palette, and typography rooted in the brand's core values.

Process: Led brand discovery sessions, explored multiple creative directions, and refined into a final cohesive system.

Results: Rubeen launched with a full identity system delivered across 6 brand assets, giving the team everything needed to go to market without a single additional design request.